No-fear shopping for wine gifts

by Chris Sherman (B-21) under Miscellaneous

Price and budgets are nothing to be ashamed about. Wine has been a business for a millennia so there’s no need to whisper dollar amounts.  Be upfront about how much you want to spend whether it’s for a friend or for yourself.  It saves time and a good wine store has stock in all price ranges.  We’ve got really good wines for $10 and killer wines for $100.  At B-21, sharp wine staff won’t pull a bait and switch, or sneer and try to push you off your budget.  Some things  don’t exist, such as true Champagne for $15, but enjoyable bubbly for that price does.  Just ask.  (On that one, I’d say Domaine Chandon Rose at $15.99, or if you want la belle France on the label, Francois Montand is delicious at $$9.99)  My advice when shopping:

Cant decide? Get a gift card!

Can't decide? Get a gift card!

1)      Once you’ve figured a price, give some thought to what the recipients like, or wines you’ve had with them.  Please don’t say, “These people like really good wine, I don’t know what kind, but really, really good.”  Think about them a little.  If you know they like Italian wines, Pinot Noir or California Chardonnay, let’s start there.

2)      Forget guessing their taste.  Give a bottle you like and include a card or a recipe, “We had this in Napa with a great all-vegetable dinner.”

3)      If you’re really stumped go for a dessert wine or bubbles

4)      Don’t buy to impress a showoff.  That’s a battle you can’t win.  Give a corkscrew – or a wine stopper.
“Put a cork in it, Joe.”

(When all else fails, go with a gift card and they can pick it out themselves!)

  • Share/Bookmark
Saturday, December 19th, 2009 Miscellaneous

TAGS: , ,

No comments yet.

Leave a comment